Selecting a Complex Digital Solution For Your Business

Digital solutions are tools that make use of technology to streamline processes and open new avenues of interaction with customers. They can help businesses remain in the game, meet customer demands more effectively, or drive growth. It requires careful planning to select the best digital solutions. Here are a few key aspects you should take into consideration when selecting the right digital business solution.

Many digital solutions are made up of advanced and scalable technology which allows them to expand and adapt to the needs of the business. This flexibility comes at a price. It’s not unusual for successful solutions to generate demands for a wider range of services that is more personal, as well as more variability. The problem for digital businesses is to appreciate the complexity that is beneficial while avoiding complexity that doesn’t.

Digital solutions that are complex can automatize routine tasks which can reduce the amount of time employees spend on tedious administrative tasks, allowing them to focus on more important tasks. They can also improve the management of data and enable more precise decision-making by utilizing real-time monitoring of information. These solutions can also help reduce costs and make Secure Document Exchange scaling a business easy.

It is difficult to articulate the value of these abstract capabilities is a challenge for sales professionals. They need a strategy to describe how the solutions can deliver concrete rewards to meet specific customer requirements, and they have to be able to change their value proposition when the needs of different customers change. Jeanne Ross is a principal research at the MIT’s Center for Information Systems Research, and coauthor of Designed for Digital : How to Plan Your company for Profits that Last (The MIT Press 2019). Follow her on Twitter at @mit_cisr.